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– 𝝭 ——————————– Mischa Coster MA MSc ——————————– ⌆ –

mediapsycholoog | expert gedragsbeïnvloeding | gedragsstrateeg | perspectivist | dopamaniac | adviseur | ondernemer| auteur | docent | public speaker

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Mental Notes

achievements aesthetic_usability_effect after_heuristic anchoring_adjustments appropriate_challenges authority autonomy chunking collecting commitment_consistency competition conceptual_metaphor contrast curiosity delighters duration_effects familiarity_bias feedback_loops framing gifting humor_effect limited_access limited_choice limited_duration loss_aversion need__for_certainty ownership_bias pattern_recognition peak-end_rule periodic_events positive_mimicry priming proximity recognition_over_recall reputation scarcity self-expression sensory_appeal sequencing serial_position_effect set_completion shaping social_proof status status_quo_bias story surprise trigger uniform_connectedness value_attribution variable_rewards visual_imagery
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dr. Robert Cialdini over Mischa

"During a career of researching and teaching the Principles of Persuasion, I have never encountered anyone who understands better than Mischa Coster how they apply and can be effectively used within Social Media."

dr. Robert B. Cialdini
Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University

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